(UK) Channel Sales and Marketing Alignment
June 18th, 2020. 8:30am - 4pm, Egham, UK
Silos between sales and marketing departments are a long-standing problem in most industries, and can be worse in the Channel, where vendors have little or no influence on the outcome of sales opportunities. When channel marketing and partner sales are misaligned, processes become inefficient, content is created without a clear purpose, and customers aren’t properly nurtured through the sales cycle.
How can channel sales and marketing teams improve their collaboration to increase conversion rates, shorten the sales cycle, and increase revenue? We’ll talk strategy, communication, content, and sales enablement so your company can deliver a better buyer experience, and empower partner account managers to be more successful.
Agenda and Speakers TBD.
As of 3rd March 2020, The Channel Meet Up is NOT canceled and will proceed. We are monitoring the situation everyday. Currently, public health officials in the United States and WHO state the domestic risk is LOW. Travel continues into and around North America for now.
Your health and safety is paramount and we will make sure we adhere to all health guidelines. Please write to firstname.lastname@example.org if you have any questions.